"A bigger Bella with a bigger Bella face."

— me, age 4, when asked what I wanted to be when I grow up

Now that I have your attention.

Let's talk about me.

When other kids were saying they wanted to be an astronaut, doctor or athlete, I came at it from a different angle.

I care a lot about finding what resonates and sharing it with others, whether it's a restaurant, a song, or something a brand does that stops you mid scroll. That curiosity is what got me into marketing and it's what keeps me in it.

I've spent the last few years as a marketing manager at a fast-growing, multi-state cannabis startup. I know how to drive growth, launch products, open stores, and put together activations that stick. I know how to make creative work in a space with real constraints and a lot of noise. That's where the curiosity comes in handy. Knowing how to use AI to move faster without thinking less doesn't hurt either.

Off the clock I'm probably finding a new sauce, discovering a new artist, or running into someone I know. Ask my friends. It happens everywhere.